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Wednesday 11 November 2009

The best article about social media ever

It’s rare that I come across a piece of thought leadership so excellent, that I actually would feel bad plagiarizing it.

So instead of reworking a Mashable article, or writing the first ever top 10 list of why brands should monitor social media, I wanted to create this post and embedded ‘content’ for your reading pleasure.

The Stupidest Article About Social Media Ever

Monday 9 November 2009

Moron Brown and how I would have saved him from a MASSIVE #PRFAIL #xfactor

Hi Everyone,


Sorry for not keeping up with my blog. It’s been a hectic couple of weeks setting up my new business and everything. Although it’s early days yet, Sean376.0 – it’s 16 degrees better than anything you’ll get at Ogilvy is starting to take shape. I have only have my own agency as a client at the moment (£4k retainer for monitoring and viral videos), but I suppose its not far off many of the PR agencies I’ve interviewed with. I’ve no doubt that with @DomW and @pbizzle joining soon, it won’t be long before we start competing with the big boys.

I will give you a better update of my plans for my agency and share some of our best practises once I have a few spare moments. But as someone said at a conference recently – “When does Batman blog?”

Although I have absolutely no experience in either politics and PR, I thought today I’d blog about the furore surrounding Gordon Brown’s MASSIVE #PRFAIL.

The first thing Gordon Brown failed to do (apart from have a personality ROFL!!!!!!!!!!111) is use Twitter, that way whenever he gets a name wrong he could have simply have said “my bad, I’ve got fat fingers”. Admitting to absolutely everyone in the world through Twitter would show how transparent he was. Those in the social media space (i.e. the most influential people on EARTH) would’ve have praised Brown for his attempt at joining ‘the conversation’ and bad publicity would’ve have become good publicity. He would have quickly become favourite to win the election and Team Cameron would be crouching the the corner of the room, rocking in its own piss.

Thanks for your time and I am now going to nominate myself for this link-baiting post of the month award.

Big up the North!

Friday 23 October 2009

Social ME-dia


Hi folks! Only me again. While I'm sat watching Loose Women and my testicles are being doused in a cup of cold water (don't ask - it's a strange skin condition) I thought I'd let the world know -through this blog - about a new thought I've had that will help you understand people and Web 2.0:

Social ME-dia!!!!



If you want to use this term in future blog post, please make sure you reference me. Okthanksbye

EEEEEEEEEEEKKKKKK!!! BY GUM

Thursday 22 October 2009

I’ve been a naughty little monkey

I thought I had cracked this social media thing, but it turns out I haven’t been playing nice with the PR community since I burst onto the PR and social media scene.

In fact, I received a very nice email with some good advice:
You’re meant to be building relationships, not breaking them down. Creating adversaries so early in your career – especially a career where on and offline word of mouth is key – will most certainly do you more harm than good in the long run.

I’ve been a naughty little monkey indeed. So let me take this opportunity to say that if I have publicly insulted anyone, then I am sorry. Navigating the egos, hot air and drivel from self-styled influencers is truly a minefield and I got it wrong. This social media stuff isn’t as easy as it looks!

The truth is, I look up to so many of you in the PR community. So let’s start fresh, with a new more humble and subtle Sean376. Let’s call me Sean376 2.0.

Wednesday 21 October 2009

Last night's PR Week report - My View

Wow what a night PR Week must’ve been last night! I say “must’ve been” because I wasn’t actually there – I don’t actually work in the PR industry. I’m PR 2.0! (and I haven’t got a job). But what I can do thanks to the wonders of Web 2.0, is SHARE a story and VIDEO! This is what crowd sourcing is about.

PR Weakz (see how I already have the lingo @EdelmanHR?) has already got the video so instead of making you visit the site, I’ve literally COPIED and PASTED it below. It’s like it is actually my content! How great is the future?!



Hopefully I’ll see you all next year when me and whichever agency I choose to join is picking up awards. Come say hi!

Up t'PIT! HOVIS!!!!!!!!

Thanks for making me feel so welcome!

What a day!

From being rejected for a beer by @twathoang and his ‘real friends’ to being a trending topic on Twitter(1) - I’ve finally made my mark on the UK social media 'scene'(2).

[note: @EdelmanHR, give us a job]

Just look at what the Twitterati have said:
  • @Bencotton (Who is so brilliantly ahead of the curve, he’s got his Obama avatar ready for the NEXT general election!)
  • @ChrisReed (Ginger, glasses. Enough said.)
  • @litmanlive (Hero; needs no introduction.)
  • @Jedhallam (The catalyst for my new found fame due to his boner-inducing insights into how he interacts with his friends through social media. Must read stuff here folks.)
  • @Maxicom (Some say he has a punchable face, but I say he’s completely ZANY! Look at that eyebrow. Mad!)
  • @mynameisearl (Like the TV show! Get it!)
  • @wadds (Compere extraordinaire... with no hair.)
  • @benayers (He has the social media X Factor, whatever that might be)
These people have a combined following of about 100,000 people, at least. Have you ever even met so many people? Didn’t think so.

Their kind words are definitely going in my LinkedIn profile. Right next to the section where I try and make out that being in a band is a real job.

Right, off t’shop to buy me some Hovis!!! (then Loose Women before spending the rest of the day harassing/hitting on @EdelmanHR).

Yorkshire! Yorkshire!

1- which we know is a good indication of what EVERYONE is talking about
2- which we know is a good indication of what EVERYONE in business is talking about

Tuesday 20 October 2009

Fuck yeah, first post!

You probably know me as @Sean376, a PR graduate now living in London.

Last year I graduated from Leeds Metropolitan University (2.1 bitches!) and I've been on the social media scene for some time now. I'm currently writing (blogging! oh snap!) the next chapter of my meteoric rise to social media superstardom.

I know what you are saying: 'Blogging was invented, like, 10 years ago, where have you been?' Well, that was just a warm up.

So watch and learn because Blogging starts now.